Marketing Executive - Singapur, Singapore - Wearnes Automotive Pte Ltd

Wearnes Automotive Pte Ltd Singapur, Singapore

2 days ago

Description

Responsibilities

Plan, propose and execute marketing activities, including online and off-line lead generation activities

Assist in the day to day execution of the marketing activities include handling all ATL, BTL, PR, social media, events, partnerships and CRM initiatives

Review marketing activities and prepare post campaign reports

Organise CRM activities for owners and perks for owners to build loyalty

Manage public relations with key media and journalists and coordinate media drives

Manage and update content on website

Manage overall content including generating local content, monitoring and responding to comments on social media channels

Create eDM, SMS content and automated eDM journey include filtering and sending to the right recipients

Track and monitor marketing budget

Maintain showroom in optimal condition, ensure its smooth operations and continuously enhance on customer touch points

Requirements

Minimum Degree in Business/Marketing with 2-3 years of marketing experience.

Detail-oriented and independent, able to multitask and work within a fast-paced environment

Experience in luxury brand or environment will be highly regarded

Strong knowledge of social media (Facebook/Instagram/WeChat) and email marketing best practises

Strong understanding of performance marketing funnel, A/B testing and direct-to-consumer acquisition

Excellent verbal and written communication skills

Proficient MS Office applications and Adobe Photoshop

Experience with agency management

Possess a valid Class 3 driving licence

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