Social Media Marketing Manager - Singapore - Asia Association Pte Ltd

Asia Association Pte Ltd

Verified Company

Singapore

1 week ago

Posted by:

Wei Jie

beBee Recruiter

Description

Social Media Marketing Manager will be part of a digital marketing team to implement all paid media and Social Media initiative for the Asia Pacific & Japan region.

The key responsibilities include developing, executing, and optimizing digital campaigns. Providing ongoing actionable insights into campaign performance to stakeholders. Defining, measuring, and evaluating relevant paid media KPIs. Manage the day-to-day execution of paid media and social campaigns. Conducting in-depth keyword and website research, ad grouping and audience targeting.

Responsibilities:

Drive all APJ Paid Media campaigns aligned to business needs
Setup and manage PPC campaigns for various English and nonEnglish Asia Pacific Countries
Conceptualize and execute Organic and Paid Social campaigns
Develop and execute SEO strategies to improve Organic Search rankings
Manage Paid Media budget for Asia Pacific region, and prioritizing for success
Act as pointofcontact for field marketing teams, and lead regular meeting cadence
Conduct keyword research to guide content teams and build relevant content
Optimize website content, landing pages, and paid search copy with fast

- cycle A/B testing

Review technical SEO issues, implement optimizations, fixes and links
Track, report, analyze Media campaigns performance, Organic and Paid and web traffic performance
Track search terms, rankings and analytics to monitor the performance of websites and make recommendations for improvement
Collaborate to Campaign team to create successful 360 Integrated Marketing Campaigns

You have strong passion and a proven record in managing PPC campaigns in the B2B market segment. You will be responsible for managing all SEO activities to improve rankings on Google and other search engines.

Job Requirements

Minimum Degree in Digital Marketing or relevant field with 35 years of proven experience in Paid Media, Social Media, and SEO
Hands on advertising experience with Google, Bing, Facebook, Twitter, LinkedIn, crucial
Strong handson experience with web analytics tools such as Google Analytics, and Adobe Analytics a must.
Experience with SEO Tools, ABM Tools
Strong communication skills with experience in writing Ad copies
Proficiency in other Asian languages a big plus
Passion in Digital Demand Generation and customer acquisition
Attention to details, analytical, datadriven, ability to provide actionable insights
Collaborative, strong team player with great stakeholder management skills
Aware of new and emerging industry trends, technologies, and MARTECH advancements

Salary:
$5, $6,000.00 per month

Schedule: