Pr & Communications Manager - Singapore - GMP Group

GMP Group
GMP Group
Verified Company
Singapore

1 week ago

Wei Jie

Posted by:

Wei Jie

beBee Recruiter
Description

Responsibilities:


  • Develop written materials including press releases, Q&A, media standby statements on brand/product issues as required.
  • Work with Brand & Campaign Manager in the development and execution of brandbuilding initiatives and marketing campaigns to drive sales revenue.
  • Sustain clear and aligned communications externally and internally.
  • Develop and manage marketing & PR content of targeted segments on social platforms such as Instagram, Facebook, Tik Tok etc. with appointed agencies
  • Develop Media Content Calendar to identify opportunities to proactively pitch brand, marketing initiatives, product launches, impact stories and CEO profiling to appropriate media outlets, in alignment to the organization's strategy
  • Work with Head of Marketing & Communications to provide Communications Counsel as required by senior leadership and stakeholders.
  • Conduct Crisis Communications training to all stores' Brand Ambassadors to protect our employees, customers, brand reputation and assets to ensure business continuity in times of crisis.
  • Identify any potential risks to brand reputation across our media channels and recommend preventive actions promptly.
  • Develop annual expense forecasts and budget allocations

Requirements:


  • Possess a Degree qualification in PR / Marketing or equivalent
  • At least 5 years of communications experience in consumerrelated firms
  • Excellent writing and media pitching experience
  • Knowledge of communication practices, tools and techniques especially in social media
GMP Recruitment Services (S)

Pte Ltd | EA Licence: 09C3051 | Goh Bao Yee |

Registration No:
R1766609
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