beBee background
Professionals
>
Singapore
Benjamin Cheah Yih Herng

Benjamin Cheah Yih Herng

Media Executive

Marketing / Advertising / Public Relations

Singapore

Social

About Benjamin Cheah Yih Herng:

Main Responsibilities 

> Support Media Directors in developing media plan and manage media workflow 

> Manage daily workflow of all campaigns, working with stakeholders, including clients, creative agencies and vendors > Support the campaign implementation, including setup, monitoring and optimising social and programmatic (Facebook, Twitter, DV360, Google Ads) campaigns 

> Provide timely delivery of interim and post-campaign reports that quantify media strategy and campaign delivery 

> Ensure an accurate and timely reconciliation of final costs for finance billings and adhere to financial processes 

> Present regular case studies and develop POVs (best media practices), syndicating research study to drive media innovation 

 

Experience

Key Achievements 

> Plan and execute campaigns with budgets exceeding $10 Millions and increase the ROAS uplift by 25% 

> Successfully onboard Scoot as a new account and execute more than 100 campaigns within 1 fiscal year.

> Implement global, large-scale campaigns for Scoot, including the 10th Anniversary, Pokemon Jet and STB Coop Campaign 

> Effectively increase client’s brand awareness by 15% on a YOY basis across 20 markets globally

Education

Bachelor of Commerce (BCom) 

>Management and Marketing 

>The University of Western Australia (UWA) 

>GPA: 6.6/7.0 

>Weighted Average Mark: 81.13% 

>High Distinction, Top 10% of the cohort

Professionals in the same Marketing / Advertising / Public Relations sector as Benjamin Cheah Yih Herng

Professionals from different sectors near Singapore

Other users who are called Benjamin

Jobs near Singapore

  • Social Media Executive

    2 weeks ago

    SPH Media Singapore

    We welcome talented individuals to join us and grow a career in a vibrant and collaborative environment built around a culture of respect and inclusivity. · As an employer, we are committed to rewarding our people fairly and developing them in their careers. · ...

  • Media & Digital Marketing Executive

    3 weeks ago

    Private Advertiser Robertson Quay

    This role leads the social media presence digital campaigns and influencer/KOL partnerships across the hotel and F&B portfolio. This includes developing executing comprehensive social media strategies for hotel and F&B brands managing content creation staying up to date with soci ...

  • Social Media Executive

    2 weeks ago

    BRCKTS Singapore

    A grand opportunity to learn and grow in a digital storytelling collective that seeks to disrupt the way brands engage their audiences. · ...

See jobs in Singapore