Marcus Lee

I’m a communications executive with magazine and agency experience: 

As a magazine writer: 

Titles: Harper’s BAZAAR, NYLON Singapore, Buro 24/7, CLEO 

- Assisted w fashion styling on video and photography shoots for brands Chanel, Gucci, Louis Vuitton, Balenciaga, Saint Laurent Paris, Miu Miu, Celine, Valentino, Bally, Alexander McQueen, Max Mara, Manolo Blahnik, Roger Vivier 

- Pitched and wrote fashion stories: breaking news, trend shopping ideas, zeitgeist analyses and the business of fashion 

- Attended fashion events, interacted with relevant partners and conducted media coverage on social media 

- Wrote daily blogs in relation to fashion, pop culture, entertainment and current affairs 

- Shot, edited, uploaded pictures and videos of press launches and media previews and wrote captions for Instagram and Facebook content 

-Reached out to influencers, fashion insiders, creatives to chat over coffee/food 

-Chatted with them about style, social media, pop culture, their lives 

-Translated our chats into interviews 

As an account executive: 

Key accounts: National Environment Agency, National Arts Council (Singapore Art Week), National Youth Council
 

-Brainstormed creative ideas for campaign pitches 

-Project managed national integrated government campaigns 

-Managed original content platforms' daily content uploads 

-Oversaw social media calendar content creation end-to-end, from content planning, working with creative team to produce visual assets, copywriting 

-Nurtured relationships with clients 

-Nurtured relationships with partners for various media and material matters: editorials, photoshoots, illustrations, videos, animation, digital games, activity guides, search engines, 3D modelling, Instagram AR filters, website development; poster printing and delivery, translation and vetting across EMCT, accessories fabrication, mural installation, etc. 

-Nurtured relationships with influencers, content platforms, F&B brands, schools and neighbourhoods across Singapore to drive campaign awareness and engagement 

-Worked closely with account managers, directors and design and tech team to synergise client requirements with creative input 

-Mentored interns, oversaw their daily tasks and growth over time 

-Executed company daily newsletter, DSTNCT Daily, sharing business stories and trend-jacking opportunities across teams 

Feature writing | Advertorial writing | Interviewing | Social media strategy, copywriting and execution | Campaign pitches | National integrate government campaign management | Client and KOL management | Content production management: editorial, photoshoot, illustration, video, animation, digital games, activity guides, search engines, 3D modelling, Instagram AR filters, website development; poster printing and delivery, translation and vetting across EMCT, accessories fabrication, mural installation, etc. | Event coverage | Content publisher, F&B brand, school and resident committee management | Intern mentorship | Executed company daily trend-jacking newsletter

BSc in Communications, SUSS (2022—2024)

Diploma in Media and Communications, Singapore Polytechnic (2015—2018)