Michelle Lee

"Someone’s sitting in the shade today because someone planted a tree a long time ago.” - Warren Buffett

I'm an interdisciplinary thinker passionate about digital marketing for the hospitality industry. Hotels are more than a place of temporary stay; it can also be one's home, office and event space. There are many stories behind its facade, elevating its possibilities for attracting a wider audience. My journey as a national athlete and avid marketeer has provided me with various opportunities to engage with hospitality staff worldwide. This experience has taught me the importance of being sincere and empathetic in the work I do. 

As a recent graduate from Yale-NUS College with a Bachelor (Honours) degree in Urban Studies and Philosophy, I bring a unique perspective to my work in digital marketing with a strong background in storytelling, and client management.

Throughout the last 4 years, I have dabbled in digital marketing for institutions, grassroots organizations and start-ups. 

I was part of the localization team for the Korean concert, KAMP 2019, in which I spearheaded a scavenger hunt in lieu of a traditional ticket giveaway. I was also designated as the Hotel IC for the Korean team, coordinating the artiste movements throughout the 5-days. Since 2019, I regularly created content for Yale-NUS College Athletics department and Mountbatten Youth Network. My recent stint was a 10-month internship at WeCreate Studio, an architectural firm for social good. I spearheaded the team's social media content creation and research project.

I am a recent graduate from Yale-NUS College, with a major in Urban Studies and minor in Philosophy. Learning beyond the classroom, I have since developed a keen eye and critical thinking towards the work I do.