About Yaxin Ma:
I am a fresh graduate from NUS, looking for full-time job opportunities. My field of interest includes business management, strategic planning, marketing and communications. I have internship experiences at a reputable airline company as well as a e-commerce tech company, building experiences in both brand and digital marketing. My passion in management and marketing motivates me to constantly deliver new thoughts, learn from co-workers and building synergies within teams.
Experience
My internship experience at Shopline introduced me to the B2B world and taught me the ins and outs of a technology-driven company. The marketing team was all about lead generation and lead nurturing. I have learned how to acquire new clients and keep them engaged.
Working at Singapore Airlines was a privilege. Being a part of the brand marketing team, I observed and learned how my colleagues built and maintained the luxury image of SIA. I have also handled the SIA-CAG-STB tripartite marketing campaigns, where we jointly promote Singapore as an attractive tourist destination and SIA as a prestigious airline to travel with.
Beyond both internships, I have picked up additional design skills. I am familiar with image and video editing tools such as Adobe Photoshop, Canva, Adobe Premier Pro, and Final Cut Pro. I am also proficient in using tools such Salesforce, Wordpress, MailChimp, Instapage, Intercom, etc.
Education
I have attained an honours degreee in Business Administration. I majored in marketing and minor in communications and new media. Though out the 3.5 years at NUS, I learned about the different functions of a business, including management, strategic planning, finance, economy, accounting, operations, marketing, human resource management, etc.
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