- Work cross-functionally with Sales, Marketing and Customer Success to identify customers who are willing to share their story to help other businesses like them
- Lead process to produce high quality customer story content, including case studies, press releases, and customer video content
- Collaborate with Product teams, Customer Success teams, and customers to gather information for creating compelling and interactive case studies that align with Marketing and Business goals
- You will support the creation and distribution of Marketing assets including customer case studies, story slides for Sales, webinars, video testimonial, social media content, press releases, and more
- Prepare questions for customer interviews, conduct interviews, and work with Marketing and Product teams to create written and video testimonials that showcase the value and benefits of SHIELD products and services for use by Marketing and Sales teams
- Develop creative, new ways to tell customer stories that turn customer stories into emotional and inspiring brand awareness content
- 5+ year of proven experience in customer marketing, customer advocacy, or a related role
- The ideal candidate will be a flexible, cross-functional team player with a passion for storytelling, customer success, and innovation
- Significant experience in B2B technology marketing with a keen understanding of the Internet ecosystem and technical audiences
- Experience writing customer case studies and producing customer videos that showcase customer success
- Strong written and verbal communication skills
- Exceptional project management and organizational skills
- Strong interpersonal skills for building and maintaining relationships with customers and cross-functional teams
- Creative thinking and problem-solving abilities
- You are excited to find and tell stories to drive benefits for both customers and SHIELD
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Senior Customer Advocacy Manager - Singapur, Singapore - SHIELD
Description
SHIELD is a device-first risk AI platform that helps digital businesses worldwide eliminate fake accounts and stop all fraudulent activities. SHIELD identifies the root of fraud with the global standard for device identification (SHIELD Device ID) and actionable risk intelligence, empowering businesses to stay ahead of new and unknown fraud threats. We are trusted by global unicorns like inDrive, Alibaba, Swiggy, Meesho, TrueMoney and more. With offices in San Francisco, Miami, London, Berlin, Jakarta, Bengaluru, Beijing, and Singapore, we are rapidly achieving our mission – eliminating unfairness to enable trust for the world.
Responsibilities
Requirements