Business Development - Singapore - ST FRANCIS METHODIST SCHOOL LTD.

ST FRANCIS METHODIST SCHOOL LTD.
ST FRANCIS METHODIST SCHOOL LTD.
Verified Company
Singapore

4 weeks ago

Wei Jie

Posted by:

Wei Jie

beBee Recruiter


Description
**Job Description & Requirements
You will report to the Director, Business and your duties will include:


Key Responsibilities:


Manager responsibility:

  • Devise, develop and deliver a comprehensive strategic & tactical plan for business development, marketing and marketing communication.
  • Review and develop all marketing collaterals.
  • Research into relationships that should be developed and manage effective partnerships with existing agents.
  • Meet potential new agents by growing, maintaining and leveraging your network.
  • Using knowledge of the market and competitors, identify and develop SFMS' unique selling propositions and differentiators.
  • Forecast enrolment targets and ensure that they are met by the team.
  • Stay appropriately networked and keep abreast of trends, news, events so that all possible, new or enhanced opportunities are exploited.
  • Lead and manage the sales and marketing team.
Ensure EduTrust compliance.


Business Development:

  • Liaise and effectively engage with local/overseas partners and agents for direct student recruitment drives and marketing activities.
  • Actively manage, maintain, and evaluate agents according to the Agent Management System.
  • Monitor and manage agents.
  • Keep abreast of industry trends and issues affecting the educational industry to help the school stay ahead of the competition. Gather market intelligence on competitors.
Conduct school tours and provide post tour follow up to enrolment.


Marketing:

  • Plan and execute advertising and promotion concepts that are aligned to the Business Development Plan.
  • Social Media content planning, design creatives, and mange publication of all SFMS official social media accounts to increase brand awareness.
  • Maintenance of all social media platform.
Ensure compliance of corporate branding and positioning.


Requirements:


  • Minimum Degree in Marketing and/or Business or relevant discipline from recognised tertiary institution.
  • At least 3 years of relevant working experience, preferably in the education industry.
  • Good verbal and written communications skills.
  • Good relationship management skills with internal / external stake holders.

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