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William Ho

William Ho

Media Activation Manager

Marketing / Advertising / Public Relations

Singapore

Social

Services offered

As a media activations manager, I am responsible for overseeing the strategy, planning and execution of many large budget digital campaigns spanning across paid social, SEM, display advertising and content syndication vendors.

Campaign management
Digital marketing
Advertising
Social media management
Media activations manager
Approximate rate: SGD$ 12 per hour

Experience

• Managing a team of social media executives in the Singapore and Australia offices.
• Implementing the setup process and trafficking of ads on major social platforms, programmatic display and paid search.
• Working closely with the Client Services team to plan and strategise channels for outreach and marketing tactics.
• Drafting of media plans and planning media budgets for channel activation.
• Utilizing BI and visualization platforms such as Datorama/Tableau to build campaign dashboards for reporting.
• Set up and execution of Social Selling campaigns.
• Working with 3rd party partners for campaigns that involve content syndication / lead generation tactics.
• Researching into new media and ad tech tools. Integration and management of media and ad tech tools.
 

Education

Masters in Business Intelligence and Social Media

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