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Marketing Manager

    Marketing Manager - Singapore - SEMBCORP INDUSTRIES LTD

    SEMBCORP INDUSTRIES LTD
    SEMBCORP INDUSTRIES LTD Singapore

    1 week ago

    Default job background
    Description
    Roles & Responsibilities

    We are looking for an experienced marketing specialist with design skillset who is preferably from a B2B background with strong project & event management skill and go-to-market experience. This will be a permanent role supporting Singapore and Southeast Asia market, you will be assigned on project basis to drive projects or support project owners working closely with stakeholders and achieve the required deliverables and outcome.

    Roles & Responsibilities

    • Work closely with business unit functions including Projects, Engineering, Business Development and Safety teams to develop and execute marketing and communication materials in the B2B segment
    • Manage and be responsible for the end-to-end execution of campaigns, including creative development, media planning, and analysing and reporting on performance of marketing initiatives to stakeholders
    • Develop collaterals and assets including videos, presentation decks, email campaigns, advertisements across a full spectrum of channels for marketing purposes
    • Develop content for website, social media, industry conferences, exhibitions, editorials and business media
    • Lead and manage events such as launches, engagement events, talks, seminars, for different audiences including but not limited to suppliers, customers, external stakeholders and internal stakeholders
    • Work with and maintain relationships with external agencies to execute and optimise paid media campaigns including SEM, events, productions
    • Ensure brand messaging and design consistency is in adherence to company's guidelines across all communication channels
    • Manage allocated marketing budgets and expenditures
    • About 20% of this role will be allocated to supporting design tasks using Adobe Photoshop and Illustrator.

    Required skills and qualifications

    • Excellent communications and presentation skills
    • At least 4 years experience in a Marketing role
    • Proficient in Microsoft PowerPoint, Excel, and Word
    • Proficient in using Adobe Photoshop and Illustrator
    • Bachelor's degree (or equivalent) in public relations, marketing, or communications discipline
    • Strong understanding of CMS and CRM platforms such as Umbraco and Dynamics365 is a plus

    Preferred skills and qualifications

    • Candidate with practical experience in the energy/renewables sector will be an advantage
    • Candidate that knows a 2nd language in Vietnamese or Bahasa Indonesia will be an advantage in order to liaise with counterparts and stakeholders.
    • Is proactive, positive and self-motivated with the ability to work independently
    • Demonstrated ability in successfully working with cross-functional teams
    • Strong in planning, managing and coordinating thought leadership and major launch events
    • Strong interpersonal skills and stakeholder management
    • Possess strong organizational skills and attention to detail necessary to prioritize multiple initiatives and projects
    • Ability to adapt to a changing business with a strong willingness to learn
    • Familiarity with content or customer management systems
    Tell employers what skills you have

    CRM
    Microsoft PowerPoint
    Budgets
    SEM
    Social Media
    Ability To Work Independently
    Event Management
    Thought Leadership
    B2B
    Public Relations
    Bahasa Indonesia
    Customer Management
    Presentation Skills
    CMS
    Media Planning
    Adobe Photoshop
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